Sri Lanka has set ambitious targets, aiming to attract 2.3 million tourists and generate over $4 billion from tourism in 2024. Looking ahead to 2030, the country is eyeing a substantial increase in arrivals to 5 million, with an impressive revenue projection of $21.6 billion. Central to this strategy is the goal of increasing average spending per visitor to $4,000, with a focus on attracting high-end tourists.
Sri Lanka Tourism Surges with Record-Breaking Foreign Tourist Arrivals in November 2023
In a remarkable turn of events, Sri Lanka’s tourism industry experienced an unprecedented surge in foreign…